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9
Crocs

The Croc Effect

In 2002, the Crocs company earned a gross profit of $1,000 in the United States. By 2006, the company was making more than $200 million a year worldwide.

Alright, alright. We heard you. Crocs are comfortable. There's nothing like them in the world. They cushion your feet in a cloud of marshmallow-y wonderfulness. We sympathize. We understand. And you're certainly not the only Crocs enthusiast to wax poetic about the dreamy plastic shoes. But the truth is if you're not 4 years old or Mario Batali, we can't condone you wearing them. At least not in public.

Sure, we give the Crocs Company props for making a shoe that's eco-friendly and vegan, which is all very attractive to a green-conscious consumer. And yeah, Crocs are also dishwasher safe. But honestly, do you really want to wash your dishes and your shoes together?

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