Millions of American moms and dads are turning to the Internet's blogs and message boards to connect with other parents. The mommy blogger revolution is showing that women -- moms -- are highly influential decision makers not only within their own families but with others as well. Roughly 32 percent of American women who are active Internet users read blogs at least once a week, according to the "BlogHer-iVillage 2010 Social Media Matters Study," co-sponsored by Ketchum and the Nielsen Company. The same study finds that women who read blogs are most likely to be looking for advice and recommendations (regarding parenting and products, alike).
Whether you're a blog reader or new to all things blog, starting a parenting blog can help you tap in to a network of like-minded (or not so like-minded) moms and dads. As you get started, you'll need to consider three main things. First up: What are you going to blog about?