In 1935, beauty pageants needed a little boost. Enter Lenora Slaughter, a woman who would forever shape the world's concept of the beauty pageant. Slaughter was a savvy businesswoman who pandered to the nation's Hollywood fever, offering screen tests to Miss America winners -- Dorothy Lamour was "discovered" this way. Slaughter was also the brain behind adding the talent competition in 1938 and offering college scholarships to winners beginning in 1945. She ruled the pageant for more than 30 years.